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Sunday, August 16, 2009

MASLOWS THEORY

The basis of Maslow's motivation theory is that human beings are motivated by unsatisfied needs, and that certain lower factors need to be satisfied before higher needs can be satisfied.

According to Maslow, there are general types of needs (physiological, survival, safety, love, and esteem) that must be satisfied before a person can act unselfishly. He called these needs "deficiency needs."

As long as we are motivated to satisfy these cravings, we are moving towards growth, toward self-actualization.

Satisfying needs is healthy, while preventing gratification makes us sick or act evilly.

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